RIMOWA Electronic Tag

Frequent flyers know and fear it: the queue at the baggage check-in. It’s simply annoying and costs a lot of time. Therefore RIMOWA created Electronic Tag – the digital check-in solution. Travellers can check in their RIMOWA suitcase conveniently via app. The airline data is transferred directly to the digital data module on the bag. At the airport, travellers quickly hand in their suitcase and are ready to go. No baggage check-in. No queue.

Brand: RIMOWA | Agency: Philipp und Keuntje | Role: UX writing | Awards: Cannes Lions, ADC Europe, Deutscher Digital Award, D&AD