Gala campaign

Gala magazine knows the greatest personalities personally. In our campaign, we featured glamorous robes – without the stars wearing them. Because they only show their true face in Gala.
On dedicated landing pages, Gala readers were introduced to stars, royals and personalities from the world of fashion. They received small, daily updated insights that brought them a little closer to the people behind the glittering facade.

Brand: Gala | Agency: GGH MullenLowe | Role: Concept & copy creative (campaign)